
Expanded Target Market - S3 Group's clients have penetrated into a wider range of customers upon moving their retail business online. Inter-state sales encompass 80% of all sales made online.
Increased spending on the web - Interactive Media in Retail Group, the industry body for e-tailers, forecasts that 24 million shoppers will spend $5 billion this Christmas, an average of $208 per shopper. That is up from $3.5 billion spent online last Christmas and represents an acceleration of the online shopping growth rate.
Internet-influenced sales - Research from Jupiter Media Metrix states that $199 billion will be spent online by consumers in 2005, while $632 billion will be spent offline as a direct result of online research.
Easier Access - The accelerating growth in high-speed internet connections has made online browsing easier. The broadband penetration rate in Australia at the end of September 2004 stood at 6.6 lines per hundred persons, up from 3.4 lines per hundred persons a year earlier.
Government Support - On 22nd October, 2004 The Australian Government Information Management Office will be incorporated within the Department of Finance and Administration. Australia's National Office for the Information Economy exists to implement Commonwealth Government policies to encourage the uptake of online commerce and the creation of an information society in Australia by ensuring an integrated and innovative approach to online policy.
For more information, please download our Online Retail Solution Brochure in PDF format.















